Everyone’s favourite Merino Wool Cardigan, now in three new colours to love - Mulberry, Black and Cookie. Get yours before it sells out!

Our Easter gifting edit is open! Find the sweetest treats for the little bunny in your life. Shop our Easter edit online and in store.

Mulberry Mood | Create a monochromatic moment with our latest collection in classic, tailored shapes. Available online and in-store now.

His new-season essentials come in a palette of khaki, grey and beige. Think light knits, collared jackets, and classic fits.

New arrivals in deep berry tones have landed. Shop outerwear, relaxed tailoring, and knits now.

Set the table with our latest in homewares. Explore the colour palette of Rainforest Green and Nougat, with a glazed finish in durable ceramic.

Casual Sophistication | Shop textured jackets, perfectly worn-in denim, and updated silhouettes now.

The New Capsule | Our latest collection for the upcoming season, styled by friends of Seed. Shop now.

Denim Meets Utility | Shop our latest arrivals, featuring classic blue denim, bold khaki tones, and sophisticated texture.

Spotted @brookemcauley_ wearing our Contrast Collar Jacket from our latest autumn/winter collection. Shop online & in-store now.

Classic blue denim, done four ways. Welcome chic silhouettes into your weekend wardrobe.

As Seen On | Luxurious knitwear, must-have accessories, and this season’s statement dressing. Find styling inspiration from our AW25 Preview Event.

That’s A Wrap | We welcomed friends of Seed to preview our new Autumn/Winter collection, hosted by @marina_didovich.

Elevate Your Evening | Classic black in the most flattering silhouettes. Shop online and in-store.

Linen Loves | Our classic styles and silhouettes now in Olive green. Shop your new favourite pieces now.